TAKING A UNIQUE APPROACH–As one of the programs in the Channel DRIVER™ tool, Catalog-for-ONE allows distributors to create customized online catalogs that dynamically reflect their key customers’ pricing, products, order history and status. In a marketing environment that is becoming increasingly overcrowded, another point of contact with customers that connects in a personal and direct way is desperately needed. The individualized online catalog does just that. Besides showcasing products uniquely to each customer, it helps distributors save on continually escalating printing costs, and solves the problem of constantly changing products and prices.

CREATING CUSTOMIZED CATALOGS–Taking a one-on-one approach, Catalog-for-ONE enables distributors to create customized catalogs on the fly, so they can feature their products in a way that is current and meaningful to each customer. When distributors tailor their catalogs to fit individual customers, they are enabling them to find what they need more quickly and easily, which benefits everyone.

CURBING PRINTING COSTS–While printed catalogs are generally attractive, the costs for printing them are always on the rise, and they cannot be customized economically. Catalog-for-ONE allows distributors to create branded catalogs that are unique for each customer, including individualized products and pricing, and it does this for a fraction of the cost of print.

UPDATING INFORMATION QUICKLY–One of the biggest problems distributors face with printed catalogs is the frequent need to update information, necessitating a steady stream of stickers, sales sheets and pricing guides that can easily get lost. Catalog-for-ONE gives them the power to update information quickly and easily so their catalogs are always current.

GETTING STARTED–Contact CoreXpand’s sales department at bizdev@corexpand.com or 800-226-0834 for a free Internet demo of Catalog-for-ONE: the individualized online catalog.

Applications for Distributors

Catalog-4-ONE Process

Catalog-4-ONE Benefits

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